| Posted on December 28, 2020 at 7:09 AM |
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Ecommerce site search is vital for navigation and conversions. Picking the right provider should be based on features, data, and measurability. Here are a few tips to help you decide.
The post 5 Essentials for Ecommerce Site Search in 2021 appeared first on Practical Ecommerce.
| Posted on December 28, 2020 at 7:09 AM |
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The year 2020 witnessed raging Australian wildfires, a presidential impeachment, and the Covid-19 pandemic. Google Ads had some big changes this year, too.
The post Big Changes from Google Ads in 2020 appeared first on Practical Ecommerce.
| Posted on December 28, 2020 at 7:09 AM |
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As I write this in mid-December, there is no Brexit trade agreement between the U.K. and the E.U. Businesses in the U.K. have no idea what will happen on January 1, when the U.K. formally exits from the E.U. However, the real problem for U.K. and other merchants will be adjusting to changes in the E.U.'s value-added tax.
The post Serious changes are coming to the E.U. VAT appeared first...
Read Full Post »| Posted on December 28, 2020 at 7:09 AM |
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Attributing sales to email marketing can be difficult. A typical customer journey involves multiple touchpoints, such as email, organic search, and social media. The better we understand the impact of each channel on conversions, the better we can optimize that channel for growth.
The post Attributing Sales to Email Marketing Is Not Always Easy appeared first on
Read Full Post »| Posted on December 21, 2020 at 4:18 PM |
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Here are my favorite new mobile productivity apps in 2020. There are apps for secure browsing, team communication, email management, note-taking, task management, positive habits, event planning, relaxation breathing, and more. Most of the apps are free, though several also offer premium add-ons.
The post 13 Favorite Productivity Apps for 2020 appeared first on
Read Full Post »| Posted on December 21, 2020 at 4:18 PM |
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Capital One recently announced that it will ban the use of its credit cards to fund buy-now-pay-later transactions. According to a Capital One spokesperson, BNPL transactions “can be risky for customers and the banks that serve them.” In this article, I will examine Capital One’s claim.
The post Does Buy Now, Pay Later Threaten Credit Card Issuers? appear...
Read Full Post »| Posted on December 21, 2020 at 4:18 PM |
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Here is a list of product releases and updates for mid-December from companies that offer services to online merchants. There are updates on the return and dispute processes, fulfillment, personalization, contact center services, and merchant banking.
The post Ecommerce Product Releases: December 15, 2020 appeared first on
Read Full Post »| Posted on December 21, 2020 at 4:18 PM |
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Shopify launched in 2004 in Ottawa, Canada, when its founders were dissatisfied with existing platforms to sell their snowboarding gear. Fast forward to 2020, and Shopify is a global brand. Total 2020 revenue will exceed $2 billion. Its common shares trade at roughly $1,000 each.
The post Charts: Shopify’s Share of Global Websites, Ecommerce Sales appeared...
Read Full Post »| Posted on December 21, 2020 at 4:18 PM |
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For many retailers, January sales feel like a slump after the high-flying holiday season. But stores can still take steps to earn relatively more. Here are five tactics to try.
The post 5 Ways to Boost January 2021 Retail Sales appeared first on Practical Ecommerce.
| Posted on December 21, 2020 at 4:17 PM |
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Amazon's new A10 search algorithm ranks organic results, in part, on the "health" of a brand. In this post, I'll address the Amazon Brand Health initiative, its key metrics, and its effects on marketplace sellers.
The post Understanding Amazon’s ‘Brand Health’ Initiative appeared first on Practical Eco...
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